Bigg Boss 4, one of the most adored reality shows in India will be opening on October 3, 2010, Sunday in the same time slot in which people are watching the Priyanka Chopra, hosted 'Khatron Ke Khiladi' on the same channel, 'Colors'.

Season four of 'Bigg Boss' will be hosted by the handsome Bollywood star Salman Khan that alone itself increases the audiences' hopes from the show. Bigg Boss 4 like its previous seasons would involve some big and some controversial names.

Some names that have the probability to be in the show include former model and actress, Sangita Bijlani and husband Mohammad Azharuddin, Dimpy Ganguly wife of the controversial man Rahul Mahajan and the biggest of all, Hollywood model and actress Pamela Anderson.

Bigg Boss 4 is being sponsored by many big names like L'Oreal Garnier Men Deodorant, General Motors, Suzuki motorcycles Suzuki sling shot, Bharti Axa Life Insurance, LG Infinia TV, Sony Cybershot, Spice Mobiles and Dixcy Scott Inner wear.

The reality show promises real and growing entertainment in its every season. Hope this season too, brings a fresh flavor of the entertainment quotient.